Social Media Executive

Full time, Permanent
Potters Bar
Posted 4 years ago

As our client’s Social Media Executive, your objective is to successfully manage all their social media output, educating and engaging with their existing / potential customers and, in turn, generating a regular flow of new business leads. You will support the owner’s business growth ambitions through the day-to-day running of social presences, constantly considering ways for new customers to engage with them.

Job Description:

  • To develop new business leads through successful management of the social media strategy.
  • Create and manage the daily social media accounts activity. This includes preparing posts, planning, scheduling posting, online advocacy, community-outreach efforts and partnerships with influencers.
  • Seek out customer reviews and respond professionally
  • Reply to any feedback left in social media comments.
  • Work with colleagues, take pictures and make videos with them, and prepare live streams.
  • Analyse the results and summarise them in a weekly report.
  • Proactively keep up-to-date and educated on social media marketing developments and trends, and, where applicable, implementing these for the brand.

The ideal candidate would:

  • Be a social media obsessive, with knowledge on all of the latest social platforms; building and engaging communities on Facebook, Instagram, Youtube, Twitter and Pinterest
  • Be highly enthusiastic and excited about all the possibilities that the evolving landscape of social media represents
  • Be well-versed with social media trends and an active user in personal and – ideally – professional life.
  • Be proactive and takes imitative to explore new ideas for our client to reach out to new users
  • Have knowledge of analytics on social media – you know where the key metrics are and you can evaluate the performance of your work.
  • Have some relevant Marketing/PR Exposure ideally at a Marketing/Creative Agency/PR Firm.
  • Have had some exposure to marketing – traditional or on-line
  • Be fluent in spoken and written English

Job Features

Job CategoryIT, Job Sectors
Salary£18-20K + Incentives
Job ReferenceARBSsoc

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